This image is a prime example of Symbiosis, Halo and Mountain Dew have come together to promote eachother so they can both make a profit by using eachother. They have thought this out well because a lot of the time, when new games come out, the hardcore gamers will spend a lot of time playing the game to get as far as they can. This means that they will be drinking energy drinks to keep them energized. Mountain Dew fits a lot better than other energy drinks such as Red Bull because there are vibrant neon colours which seem very futuristic and sci-fi, this relates to Halo because the game is very futuristic.
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